This is nothing new – letting audiences organise screenings. Four Eyed Monsters did it, anyone can organise a screening for Sita Sings the Blues, and it is something we recommend to every filmmaker. But now this is gaining so much traction that there is a whole new site devoted to this: UK-based IndieScreenings.

With IndieScreenings, audiences can buy a licence for a film and act as a distributor. People can organise screenings and charge whatever they see fit, and: they get to keep the change (or donate it to a cause). They simply pay for the licence, and off they go.

IndieScreenings is currently only operating in the UK; their prominent licence right now is for The Age of Stupid which has been in theatres in the UK for a few weeks now. They are working on expanding both the range of films available as well as territories you can organise screenings in. Of course you can organise your screenings through other platforms and channels, and your audience can screen your films for you organising themselves via for example facebook or Meetup, but this is another outlet that makes it relatively easy for all parties involved.

I might go to a screening of The Age of Stupid that was audience-organised via IndieScreenings in the next wee while. I’ll let you know what I think.

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