MedienKulturPodcast #2: Wolfgang Gumpelmaier (FilmTiki)
This week I was interviewed by Alexander Kamphorst for his Medienkultur-Blog. We talked about web movie marketing and changing media. Unfortunately it’s only available in German. But you are always welcome to send us your question or experiences with online film marketing via all our channels (Twitter, Facebook, E-Mail) in English.
Internet influences film audiences
We here at FilmTiki always believed in the power of the Internet for movie makers. Because their audience is online, too (estimated 94% of all moviegoers). That’s what a new survey by Stradella Road confirms:
If marketing mavens want to reach younger moviegoers when promoting their films, they need to embrace social networks or risk being ignored.
As an indie filmmaker you don’t have to live and breathe online and social media marketing, but you should get your head around it a bit at least. If you live in the UK, you should join our workshop in November 2009. Here are the details to FilmTiki’s workshop ‘Online Marketing for Filmmaker‘ in Brighton, supported by Skillset.
The 10 Dirty Secrets Of Independent Film
Raindance Film Festival founder Elliot Grove reveals some secrets of indie film. Especially secret #10 is quite surprising 
A New Venue for Indie Films: Your iPhone
In the last few weeks Sally Potter’s movie Rage was in the media, because it is being released first on mobile phones.
Also Read Write Web posted an interesting article on this new venue for indie films. Techdirt also discusses creative marketing, using Potter’s model.
Jinni is now public
We had been waiting for this for so long: Jinni is a platform that tracks down movies available on VOD portals – try Jinni now!
Sketch2Photo
I found a nice video on vimeo about a tool called Sketch2Photo that creates a real photo from your drawn sketch automatically. Read more about it on ZDNet.
Affiliate Marketing for Filmmakers
I can’t remember whether or not we’ve posted it before, but it crossed my mind again this week:
IndieClix is an affiliate marketing management platform that gives filmmakers a new way to sell and market their films.
I haven’t tried it yet, but maybe that’s a new way to market your movie. Please post your experiences in the comments!
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[...] This post was mentioned on Twitter by SupSappel. SupSappel said: RT @filmtiki: Here it is again: FilmTiki’s online week in review. Part 14 is now online: http://bit.ly/8T8Xm #indie #film #jinni #audience [...]